Websentials Pte. Ltd.

CLIENT CASE STUDY

Kun

Solutions

Branding Consultancy

Corporate Identity

The Challenge

Kun’s commitment to pet happiness and health, focusing on hypoallergenic fur balls, inspired the core branding concept. The mission to elevate pets’ vitality through natural, organic meal toppers laid the foundation for the design.

The Solution

We identified four key themes: Clean, Healthy, Black (representing Black Soldier Fly Pupae), and Fun. These values were woven into every aspect of the branding to resonate with pet owners who prioritize holistic well-being.

01

Clear Brand Positioning

The cohesive visual identity reinforced Kun as a reliable and innovative pet care provider, helping them stand out in a competitive market.

02

Enhanced Customer
Engagement

The playful yet professional branding attracted both pet lovers and niche customers seeking hypoallergenic solutions for their pets.

03

Increased Market Recognition

Consistent branding across packaging and promotional materials built trust and familiarity with customers, boosting loyalty.

04

Improved Sales and Awareness

Eye-catching designs and clear messaging emphasised Kun’s unique selling points, driving more inquiries and purchases.

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