Grace Chia, founder of Fashion of Grace, has grown her humble boutique from a small store at The Bencoolen into a trusted destination for size-inclusive, thoughtfully curated fashion that empowers women of all shapes, sizes, and ages.

After attending the WSQ Transforming Content Creation with AI programme, she discovered how Generative AI could meaningfully support her day-to-day operations. She now uses AI to assist with creating product descriptions, social media captions, and marketing ideas more quickly and consistently, helping her save time while maintaining a strong and authentic brand voice.

This has made her daily workflow more efficient and less time-consuming, allowing her to stay active online and keep her messaging consistent across platforms. At the same time, she can focus more on her customers and the heart of her business — growing Fashion of Grace with greater ease, clarity, and confidence, while still preserving its warm, personal touch.