CLIENT CASE STUDY
Caballe M Organic Skin Spa
Solutions
E-commerce site
Search Engine Marketing
Social Media Marketing

The Challenge
Caballe M Organic Skin Spa approached Websentials with a clear objective: to boost their digital presence and drive more appointment bookings. Operating in a highly competitive industry, they needed a strategy that would effectively target potential customers in their vicinity while ensuring the best return on investment.
The Solution
To help Caballe M Organic Skin Spa achieve their goals, Websentials implemented a highly targeted Facebook Social Media Advertising (SMA) campaign with a focus on location-based targeting and audience optimization.
01
Precision Location Targeting
We targeted prospects residing in the spa’s vicinity, ensuring that ads were reaching the most relevant audience likely to convert into bookings.
02
Engaging Visual Creatives
Created a mix of single-banner ads and attention-grabbing video creatives designed to highlight the spa’s luxurious organic treatments and unique selling points.
03
Audience Optimization for Cost Efficiency
Placed significant emphasis on identifying and targeting the most ideal audience groups. This approach ensured that the cost per lead was minimized while still maximizing the campaign’s effectiveness.
The Results
Over a span of just six months, Websentials delivered exceptional outcomes for Caballe M Organic Skin Spa:
Leads Generated
0
Impressions
0
By combining precise targeting, impactful visuals, and strategic audience optimization, we helped Caballe M Organic Skin Spa not only increase visibility but also attract high-intent prospects who converted into loyal customers.
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