Key Domains/Areas of Practice
Digital Marketing, Paid Advertising, Search Engine Marketing, Pay Per Click Advertising, Content Creation, Artificial Intelligence
Qualifications Levels
- WSQ Advanced Certificate
Institute for Adult Learning Singapore, Advanced Certificate in Learning and Performance - First Degree
Bachelor of Business (Marketing) , Singapore Institute of Management, Royal Melbourne Institute of Technology.
Experience
Experience Adult Educator specializing in tech-related courses such as Content Creation, Artificial Intelligence, and Digital Marketing. As a Digital Marketing Specialist at Websentials, Wei Kuan has extensive expertise in paid advertising (Meta & Google Ads) and organic marketing strategies (social media marketing).
With a strong background in content creation, Wei Kuan has also lead initiatives in applying artificial intelligence to workflow processes, streamlining content production and enhancing efficiency.
